What Are Online Communities?
If you believe Top Voices on LinkedIn and bestselling authors of dinosaur management books, online communities are ‘new’. The good news about that is….online communities are not new, they just new for them. Another good example of what we call ‘sacred cows in management .

What are online communities?
Online communities are groups of people who interact with each other primarily through the internet. These communities are often formed around shared interests, hobbies, experiences, or goals. Members of an online community typically communicate through platforms like forums, social media groups, chat rooms, or AI-powered online platforms of independent online communities.
Key characteristics of online communities:
- Shared Interest: Members typically have a common interest or passion that brings them together.
- Virtual Interaction: Communication primarily takes place online, using digital tools & online tools.
- Sense of Belonging: Members often develop a strong sense of community and connection with others who share their interests.
- Diverse Activities: Online communities can engage in a wide range of activities, such as discussions, sharing information, collaborating on projects, or simply socializing.
They have also been discussed and implemented as innovative ways to organize new online businesses, companies and promote organizational learning in corporates, global banks and global management consulting companies since the beginning of the Nineties.
More: Breaking Down Bureaucracy, The Law of Diminishing Firms & Book Tony For A Video Consultation
Examples of online communities:
- Social media groups: Groups on social media platforms like LinkedIn, Facebook, Reddit, or Discord that focus on specific topics or interests. But you are banned easily.
- Gaming communities: Groups of gamers who play together and discuss games online.
- Professional networks: Online communities for professionals in specific fields, such as traditional LinkedIn groups.
- Support groups: Communities that provide support and advice to people facing similar challenges.
- AI-powered tribes: virtual tribes outside and inside companies and virtual business ecosystems.
- AI-Powered corporate tribes: virtual tribes inside corporates that are powered by AI.

Online communities, and especially independent online communities, can offer a valuable space for you as individual to connect with like-minded people, learn new things, and build healthy personal and professional relationships.
Understanding the advantages and dynamics of online communities is essential for decision-makers in any type of organization, large and small. And individuals seeking to leverage their potential, including virtual solopreneurs and people that want to start, grow and scale their company-of-one, their startup, scaleup and SME ‘staying small’, flexible and responsive using ICT and AI.

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Virtual classes, virtual workshops and other virtual events on building online communities as part of a new digital blue ocean business strategy and a new AI-powered business model can be virtually organized incompany and in house for your organization, team or department in combination with any other online course including modules from Leaving The Corporate Rat Race and Online Course School or any other virtual program. The number of participants is unlimited. This makes it a very cost effective solution for your company.
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